Online reviews are highly valuable and useful when it comes to deciding whether to eat at a new restaurant in town or if that tablet is worth purchasing, among many other scenarios. Whether positive or negative reviews, they are the new “word of mouth” for about 90% of consumers; a percentage that keeps increasing. Now, here are some interesting facts about consumer behavior related to reviews. Most people (85% of consumers surveyed) read up to 10 reviews, while for 67% of consumers, six reviews is more than enough. These numbers show just how important it is to...