By now, you probably know how important reviews are for your business. But in case you’ve been living under a rock, let’s look at some numbers.

A comprehensive infographic on reviews published by Invesp reveals that 88% of consumers trust online reviews as much as personal recommendations. It also shows that most customers read an average of four to six online reviews before trusting a business.

In other words, you need reviews. And the more the merrier. Reviews are a...