Nobody likes negative comments, even less when they refer to your business. When you’re a business owner and you receive a negative review online, you might take it as an insult to your professionalism and want to delete that comment. However, taking it personal is not the best solution to the problem. As my mother always tell me “communication is the key to success in every relationship”. What you have with your customers is a relationship, and getting upset won’t solve your problem. You must address it and try to fix it. Also, you don’t want the world to see their bad opinion about your company. We have taken the time to gather a few tips to help you diffuse bad online reviews and hopefully change that unhappy customer’s mind for the better.